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Designers We Love: Dora Larsen

Back, in 2016 Dora Larsen made its mark in the city of London thanks to Georgia Larsen's vision to shake up the world of lingerie. Tired of uncomfortable bras Georgia set out on a mission to craft something special. By blending color palettes with designs Dora Larsen swiftly became a favorite among women looking for sophisticated and empowering everyday attire.

Fueled by her passion Georgia bid farewell to her role at a fashion retailer to chase her aspirations. Drawing inspiration from her childhood pet Dora the dog she christened the brand in honor of her companion. More than undergarments Dora Larsen embodies a message of self-expression and confidence. Georgia's dream struck a chord with women to express their style celebrating their individuality and embracing empowerment.

At the heart of Dora Larsen's philosophy lies a commitment to practices. As trailblazers in their field, the brand places a value on eco-production methods and fostering our connection with the environment. Prioritizing fit and longevity Dora Larsen ensures that their lingerie meets top-notch standards for enduring comfort. By producing quantities they minimize waste. Embrace an environmentally mindful approach to fashion.

Annually Dora Larsen reveals crafted collections featuring lingerie and sleepwear. Every item is made with precision, in the UK guaranteeing top-notch quality and meticulous attention to detail. With a range of colors and modern designs, Dora Larsen encourages women to embrace their individuality and appreciate their bodies with their selected collections.

Dora Larsen is more than just a lingerie brand; it's a movement that empowers women to embrace their individuality and dress for themselves. 

Shop Dora Larsen below. 

Confidence isn’t about being perfect; it’s about loving who you are and enjoying the little things that make you,you. The right lingerie can help you feel that confidence every day.

This year, the fusion of fashion and wellness emerges as a powerful tool for achieving self-love. From sustainable lingerie that celebrates your body to wellness routines that nurture the soul, thoughtful choices can help you prioritize your well-being and redefine confidence.

As we embrace a fresh start in 2025, why not refresh your wardrobe with intimate essentials that make you feel fabulous from the inside out? Chérie Amour’s exquisite collection offers something for every style and occasion, ensuring you step into the new year with confidence and elegance.
Lingerie Care

Lingerie can be a tricky thing to care for, especially when dealing with fine craftsmanship, luxurious bras, or high-quality materials that can’t wash with other garments. 

Do’s:

  • When in doubt, hand wash with warm, not hot, water.
  • Dry naturally - hang up gently to avoid wrinkles.
  • Use a small amount of Soak Wash soap and gently massage your lingerie. No rinse necessary (Soak samples included with every online purchase). Click the link to view our Soak Wash products available for purchase.
  • Use a reusable laundry bag to keep your undergarments separate from other dirty garments. Click the link to view laundry bags available for purchase. 
  • For loungewear, lay flat or hang gently to dry. 
  • For loungewear, machine wash on warm, gentle settings. Hand wash advised. 
  • For 100% silk products, dry clean, cold wash, and ironing ok. Handwashing may change the luster of silk. 

Dont's:

  • Wash your lingerie in a washing machine. This can damage the materials, colors, embroideries, or cause harmful rips.
  • Tumble dry. Lingerie should always dry naturally and be hung up carefully away from other garments. 
  • Iron. 
  • Dry clean. 
  • Bleach.