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New Year, New Bras: Making Breast Health a Priority

It’s 2024, and taking care of our bodies is more crucial than ever. It’s time to focus on an often overlooked topic—our bras and, more in particular, the importance of knowing when it's time to replace them for the sake of our breast health.

Everyone has that favorite bra that's been through thick and thin, but even though it feels like an old faithful, it might be letting you down in more ways than you know.  Wearing the same bra for too long can have an incredibly negative impact on your breast health.

The Support We Deserve:

Bras are about so much more than style; they are our trusty companions providing the support we need to be comfortable through the day. Over time, however, the elastic fibers in bras lose their elasticity. Straps stretch out, bands loosen, and cups fall out of their original shape. When this happens, the support your breasts need and once received from your bra diminishes. It’s time to move on with a new bra.

Listen to the Signs:

Your body often shares signals that it’s not getting the support it needs. For example, if straps are falling off your shoulders even after adjustments, the band is riding up in an arc on your back, or you’re on the tightest set of hooks, your bra is no longer a healthy option for long wear on your body. 

The Health Connection:

The wrong bra affects our posture and more importantly, breast health. Once they lose their elasticity and support, you’ll find that wearing them becomes painful, and though you might not see it right away, your breast tissue will be damaged over time. Your breasts deserve the best, so don't compromise on the support they need. See a bra fitter and find out if you’re in the right size and shape as well if even newer bras are giving you the same issues.

How Often Should You Replace?

There's no one-size-fits-all answer to this question, but as a general rule of thumb, consider replacing your bras every 6 to 12 months. As women, our bodies change frequently as our hormonal cycles progress and our bodies gain and lose muscle and fat. Listen to your bras and your body—replace pieces sooner if you notice signs of wear and tear or if your body undergoes any changes. We recommend seeing a fit specialist once or twice a year to ensure you’re still getting good support.

A Final Note:

Investing in high quality bras and rotating through several bras weekly can extend their lifespan, as they’re not getting stretched out daily. Wash them by hand or in a lingerie bag on a cool, delicate cycle and air dry to keep their integrity. Your bras work hard for you, so treat them with care and they'll reciprocate. This year, honor the body that takes you through life, and let's raise our cups (pun intended!) to the bras that support us and make a healthier, happier you!

This season, dive into vibrant hues and playful designs with some stunning lingerie that brings a burst of color and elegance to your wardrobe. From the whimsical charm of the Crabe Underwire Bra to the glamorous allure of the Zuri collection, there’s a piece for every mood.

Spring is here, and with it comes the chance to refresh your lingerie wardrobe with pieces that embody the season’s soft, feminine charm. From delicate embroidery to fresh pastel hues, the perfect lingerie set can elevate not only your outfit but also your confidence. Whether you’re dressing for a special Easter brunch or simply indulging in a touch of luxury, these bra styling tips will help you achieve the ultimate delicate spring look.

 

When it comes to lingerie, the conversation often revolves around aesthetics. But there’s an often-overlooked truth—lingerie is so much more than how it looks; it’s about how it feels and how it makes you feel. Today, more women are moving away from a disposable fashion culture and seeking lingerie that embodies quality, comfort, and sustainability. This is the art of slow lingerie.

Lingerie Care

Lingerie can be a tricky thing to care for, especially when dealing with fine craftsmanship, luxurious bras, or high-quality materials that can’t wash with other garments. 

Do’s:

  • When in doubt, hand wash with warm, not hot, water.
  • Dry naturally - hang up gently to avoid wrinkles.
  • Use a small amount of Soak Wash soap and gently massage your lingerie. No rinse necessary (Soak samples included with every online purchase). Click the link to view our Soak Wash products available for purchase.
  • Use a reusable laundry bag to keep your undergarments separate from other dirty garments. Click the link to view laundry bags available for purchase. 
  • For loungewear, lay flat or hang gently to dry. 
  • For loungewear, machine wash on warm, gentle settings. Hand wash advised. 
  • For 100% silk products, dry clean, cold wash, and ironing ok. Handwashing may change the luster of silk. 

Dont's:

  • Wash your lingerie in a washing machine. This can damage the materials, colors, embroideries, or cause harmful rips.
  • Tumble dry. Lingerie should always dry naturally and be hung up carefully away from other garments. 
  • Iron. 
  • Dry clean. 
  • Bleach.